L&C’s Precursor to Facebook

Letters

Does anyone remember what this 
gentleman is proudly displaying [photo from the fall 2014 Chronicle]? 
It’s an early 1960s Lewis & Clark Freshman Orientation Lookbook. I transferred to Lewis & Clark from (then) Claremont Men’s College in Pomona, California, during summer 1962. This new L&C sophomore pestered Dean Hester Turner into allowing me to “borrow” Pomona College’s Lookbook idea. Dean Turner budgeted $500 for the project (as I recall 50+ years later).

Around July 1, I mailed form letters to all entering class members requesting a single passport-style photo, along with their high school name and hometown. 
Each day brought dozens of enthusiastic and often 
humorous replies. Finally, in August, I savored printer’s ink and ivory stock merging to become Lewis & Clark’s first Lookbook. 

Ultimately, I published books for several more freshman classes. Right now I’m remembering how every entering class had such an abundance of fine-looking young 
gentlemen and beautiful young ladies.

Norman Wherrett Jr. CAS ’65
Redmond, Washington