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Public Affairs and Communications (PubCom)

Typography

Adobe Goudy Old Style Std is the primary font family for Lewis & Clark materials. We use the Regular font most frequently. We use the Italic and Bold fonts sparingly, and only to provide emphasis in body copy (sentences and paragraphs). We do not use the Bold font in headlines.

Lewis & Clark’s secondary font family is Adobe’s Helvetica Neue LT. From this family, we use the Roman and Bold fonts most often. We use Adobe Helvetica Neue LT primarily for headings and subheadings. Occasionally, it may be appropriate for body copy.

If legal copies of these fonts are not available to you, please use Times New Roman in place of Adobe Goudy Old Style Std and Arial in place of Adobe Helvetica Neue LT.