Lewis & Clark

Public Affairs and Communications

Editorial Identity Guidelines

Words create powerful impressions, but not always the ones the writer intends. It's important that the language you use in Lewis & Clark communications--especially those intended for external audiences--is thoughtful and presents an image consistent with the high quality of the institution. The Editorial Identity Guidelines will help you shape and polish your text.

Message Platform

Positioning Elements

Lewis & Clark Style Guide

Nondiscrimination Statement